Barcelona Design Week '22 Promotional Image
Barcelona Design Week '22 Promotional Image

DI55ECCIONS with Natàlia Herèdia - UX beyond screens: Designing the experience of the future

  • June 20, 2022
  • 6:00 PM
    to
    7:00 PM
  • 209 Balmes street and by streaming.

On June 20th we close the 5th season of our conference series DI55ECCIONS with Natàlia Herèdia , designer and researcher expert in user experience. This activity is part of Barcelona Design Week 2022 OFF program.


Why not miss it?


In a society where the boundary between offline and online reality is blurring, the future of the creative industries cannot be understood without the design of digital and experiential projects, whether for web environments or apps or from the use of immersive technologies such as augmented reality or virtual reality. Aspects such as interaction design, user experience or interface design are key to achieve memorable digital experiences. Within this exciting sector, Natàlia will present five references and five future trends to take into account.


About the speaker


PhD in Design Research from Universidad de Barcelona and graduate in Audiovisual Communication from Universidad Pompeu Fabra, Natàlia is a specialist in user experience design, researching and defining strategies for products, services and online communication. She currently works as UX Research Lead at CaixaBank. In the academic field, her research focuses on the role of interaction design in audiovisual communication and television.

She also combines her project with the direction of our Official Master in Interaction Design and Immersive Experiences.


What is DI55ECCIONS?


The term "dissection" comes from the Latin dissectio, which means "action and effect of dividing a thing into multiple parts for examination". This is the approach that DI55ECCIONS is based on: exploring different areas of the world of design, visual arts, innovation and creativity with the aim of drawing inspiring conclusions. The graphic identity of the conference series takes the five as the axis around which each edition revolves, either by the number of speakers or the amount of content ( projects, influences, trends, etc.) that are presented.

Since its birth in 2016, DI55ECCIONS has featured prominent speakers such as Martí Guixé, Chris Grant, Anna Puigjaner, Carmelo Zappulla, Domestic Data Streamers, Snoop Barcelona and Dominnico, among others, who have told us about their professional careers, their work and their creative processes. The evenings have also contributed to promote dialogue between guests and attendees, thus encouraging the exchange of experiences, ideas and advice and fostering networking.

You can watch the online conferences of the last edition on our YouTube channel .


How to register for the event?


Fill in the form to sign up for the conference ( limited seating). It will also be broadcast via streaming . We are waiting for you!


Event in Spanish.



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