Overview

Trends Research and Strategic Thinking

Postgraduate Degree

MA4CL

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Overview

Trend research originated in the world of fashion, but currently, it is a key tool in almost every business sector (automotive, consumer goods, technology, services, etc.). Our Postgraduate in Trends Research will prepare you to identify new business opportunities that bring value and innovation to companies.
Duration
6 months
Schedule
Part-time, Evening
Teaching language
Spanish
Mode of Delivery
On-campus
Next session starts October 14, 2025
Admission criteriaTuition and financial aid

About the Program

Combining sociology, marketing, and design, our Postgraduate in Trends Research and Strategic Thinking will enable you to shape futures, identify new consumer segments, and steer projects toward success. The program includes fieldwork with visits to three prominent European cities: Milan, Paris, and Berlin.

Opportunities

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Admissions Criteria

How do you access this postgraduate program? You need:

  • B2 level in the language of instruction.

  • Acceptance from the admission committee.

  • Completed university studies or evidence of professional experience.

List of Courses

MODULE I: CONTEXT AND OBSERVATION

  • Fundamentals of Trend Research
  • Trip: Milan Experience

MODULE II: TREND PROSPECTION

  • Immersion in Trends
  • Trend Methodologies and Analysis
  • Trip: Paris Experience

MODULE III: TREND LABORATORY, CREATIVITY, AND STRATEGIC THINKING

  • Creative Techniques for Trend Communication and Application
  • Trip: Berlin Experience

FINAL POSTGRADUATE'S THESIS

WORK PLACEMENTS (optional)

*The syllabus is subject to change.

Tuition & Aid

You have the option of dividing the program fee into multiple installments. We also have agreements with banking institutions for longer-term financing.

Inspiring stories

Empower your ambition with our students' success stories. Unlock a career that lives up to your aspirations.

Our learners and graduates have successful journeys! Get inspired and learn how their academic paths have enabled them to thrive in their dream fields.
Corporate Training Session
  • Skills
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