Overview

Influencer Marketing for Fashion Brands

Summer Courses
Design Through Technology
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Overview

Nowadays, influencer marketing strategies are crucial for any fashion brand. In a fast-paced, evolving market where brands are defined not only by a product but by a universe offering complex experiences, the curation of collaborations, alliances, and narratives we build and co-create with influencers and talents is key. Additionally, the values and messages associated with them are essential.
Duration
3 weeks (40 hours)
Schedule
Part-time, Daytime
Teaching language
English
Mode of Delivery
On-campus

About the Program

In this course, you will learn to understand the complexities of the on/off ecosystem and develop influencer marketing strategies and content activations that, aligned with brand positioning, will help nourish brand storytelling and drive sales. Through a real brief, you will create a specific influencer marketing plan where creativity will be just as important as data analysis.

Opportunities

Our facilities

Join a community of emerging creatives and learn with the best teachers at our spectacular campus. Sustainable and state-of-the-art facilities in the 22@ innovation district. It's the perfect place for a summer course.

Admissions Criteria

  • To have an identification document or passport.

  • Local and European students over 16 years old.

  • Non-European foreign students must be over 18 years old.

Got questions?

We're here to help!
Chat with our live agents, or leave your contact information and we'll get back to you.